> ## Documentation Index
> Fetch the complete documentation index at: https://docs.trymeridian.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Metrics glossary

> Definitions for Meridian’s core metrics (visibility, citation rate, sentiment, prominence, and more).

## What this is

A single source of truth for how Meridian labels and interprets metrics.

## Why it matters

* Prevents “we’re arguing about definitions” during reporting.
* Makes KPI movement actionable (not confusing).
* Ensures teams interpret results consistently.

## Where to find it

**Reference → Metrics glossary**

## Core metrics

### Visibility (%)

How often you are present in AI answers across your tracked prompts.

* Higher is better.
* Visibility can increase even if rank worsens (you’re included more often, but lower).

### Citation Rate (%)

How often answers that include your brand/product also include citations (sources).

* Higher usually means more trust and more stable rankings.
* Low citation rate often means you’re “named” but not “sourced.”

### Sentiment (%)

A composite score of how positively AI describes your brand across dimensions.

* Higher is better.
* Dimension scores (e.g., Fees) may matter more than the overall score for ranking.

### Prominence (rank)

Average position when you are mentioned (lower number is better).

* Example: **#3.8** means you’re typically around 3rd–4th place.
* Prominence can worsen even if visibility stays flat.

## Prompt-level metrics

### Mentioned (Yes/No)

Whether your brand/product appears in a specific response.

### Position (#)

Your rank in the list of mentions for that response (e.g., #1, #2).

### Share of Voice (%)

How much of the “recommendation space” you own relative to competitors across tracked prompts.

## Citations breakdown

* **Owned**: your domain(s)
* **Off-page**: third-party editorial sources
* **Competitor**: competitor domains
* **Social**: forums/social platforms

## How to interpret results (quick rules)

* If Visibility is high but Prominence is poor → you’re present but not preferred → strengthen proof + structure.
* If Citation Rate is low → trust gap → improve citeability (owned pages + off-page mentions).
* If sentiment drops in one dimension → narrative gap → add explicit factual sections and FAQs.
* If one platform differs → platform ecosystem mismatch → optimize by platform.

## Related docs

* [Home](/analytics/home)
* [Analyze prompts](/analytics/prompt-analytics/analyze)
* [Citations](/analytics/prompt-analytics/citations)
* [Sentiment](/analytics/prompt-analytics/sentiment)
